Full Pull Steps in to Help Flood-Ravaged Rock Valley, Iowa Community Rebuild by Donating All Upcoming Tractor Pull Livestream Proceeds to Local Families
July 5, 2024
All donations for July 12-13 special livestream will benefit impacted families while highlighting local community members and their stories.
Rock Valley, IA – (July 3, 2024) – Full Pull Entertainment, a pioneering force in the world of truck and
tractor pulling, today announced all proceeds from a special livestream for an upcoming tractor pull will
go directly to families affected by recent flooding in Rock Valley, Iowa. Full Pull LIVE will livestream a
special edition of the Thunder in the Valley tractor pull, organized by the Outlaw Truck and Tractor
Pulling Association on July 12 and 13. The full weekend livestream will be available for a $40 donation
and feature local community members and their stories throughout an evening session on Friday, and
daytime and evening sessions on Saturday. Fans can access the livestream on Full Pull LIVE.
“Full Pull exists to support and enhance the experience for pulling fans, and we feel it is our duty to give
back to a town that is so synonymous with the pulling community,” said Chase Richardson, Co-Founder
and CEO of Full Pull Entertainment. “Our hope is to directly give to Rock Valley families who lost their
homes in recent flooding, and put on a great livestream for fans across the country to tune in and
support this community as they come together and rebuild.”
Gov. Kim Reynolds issued a disaster declaration for the town on June 22 after a levee failed and nearby
Rock River surged to a record depth of 27 feet, effectively covering the town. Over 180 homes, 75 retail
businesses and two local manufacturing plants were destroyed.
Full Pull will donate all proceeds from the weekend’s livestream to the Valley Pullers Flood Relief Fund,
which will distribute the amount raised among Rock Valley families. Fans are encouraged to make
additional donations directly to the fund throughout the weekend, which can be accessed here.
“This community has been devastated by recent flooding, but we are slowly cleaning up Rock Valley,”
said Kurt Van Beek, Owner of Outlaw Truck and Tractor Pulling Association and Rock Valley native. “We
have put on this event for 21 years and this year is no different. We are a community of resilient people
who help each other, and we know we can count on the pulling community across the country to come
together and help the families who lost their homes in the flood.”
Thunder in the Valley will be held at 2224 14th Street in Rock Valley. Friday’s session begins at 6:30 p.m.
CT on July 12 and Saturday’s sessions will begin at noon and 6 p.m. CT on July 13. Entry to all sessions
will be free for the first time this year.
Full Pull’s streaming feature, Full Pull LIVE, broadcasts major pulling leagues such as the Outlaw Truck &
Tractor Pulling Association and the National Tractor Pullers Association, Inc., ensuring fans stay
connected with the latest developments in the sport. A special edition of Full Pull LIVE for Thunder in the Valley will be available for $40 for Friday and both Saturday sessions.
To experience access Full Pull LIVE, as well as Full Pull Picks, the company’s real-money gaming offering
for the sport, fans can visit the iOS App Store or Google Play, search for “Full Pull” and tap “Download.”
Full Pull Picks is also available via the web at http://picks.fullpull.us.
About Full Pull
Established in 2021, Full Pull Entertainment is a trailblazing force in the world of truck and tractor
pulling. The platform offers detailed data and engaging content, catering to both new and seasoned
fans, guiding them through the excitement of the legal gaming process. With strong industry
relationships, Full Pull is not only redefining fan engagement but also propelling a 75-year-old sports
phenomenon into the 21st century with a dynamic blend of tradition and innovation. For more
information about Full Pull, to watch live streamed pulling events, or to sign up for their real-money DFS
contests, please visit https://www.fullpull.us.
Media Contact:
Jackson Gaskins
Digital Sport by Hot Paper Lantern
Jgaskins@hotpaperlantern.com
Full Pull Live, the premier streaming platform for competitive truck and tractor pulling, is proud to announce its most expansive live coverage schedule to date for the upcoming 2025 season. Beginning in May and running through mid-November, Full Pull Live will deliver more than 150 individual live sessions — setting a new standard for event coverage provided by a single platform. The 2025 season will showcase elite-level action from the sport’s most prestigious organizations, including: ● NTPA Grand National Series ● NTPA Regional National Series ● Outlaw Truck & Tractor Pulling Association (National Series) ● Outlaw NSPA - Heartland Division ● Wisconsin Tractor Pullers Association (WTPA) ● Plus a curated lineup of independent, invitational, and regional events across the country This season’s enhanced coverage follows a landmark year for the platform. Since its launch in 2024, Full Pull Live has attracted more than 500,000 viewers, demonstrating a surging demand for top-quality pulling content while solidifying Full Pull Live as the go-to destination for fans of the sport. “We’re proud to continue growing the sport by giving fans unparalleled access to the very best events in pulling,” said Chase Richardson, CEO at Full Pull Live. “The 2025 season represents a new standard for coverage and engagement for the sport of truck and tractor pulling — there’s truly nothing else like it in the streaming world.” Subscribe Monthly For Unlimited Access Full Pull Live offers a flexible Monthly Subscription Plan: $39.99/month — no contract, cancel anytime Subscribers receive full access to live events, replays, highlights, and exclusive behind-the-scenes content all season long and all on one platform. Full Pull Live is available at FullPull.Live on web browsers, Roku & Firestick streaming devices, as well as on the Full Pull app - available for download on iOS & Android mobile devices. Media Inquiries or Partnership Opportunities: Aly McDonald info@fullpull.us
Full Pull Live is proud to announce the Wisconsin Tractor Pulling Association (WTPA) as its first official member state partner, marking a major step forward in the evolution of digital coverage for the sport of truck and tractor pulling. Starting this summer, fans will be able to stream WTPA-sanctioned events live and on-demand through their Full Pull Live subscription — no matter where they are. “This is a landmark moment for Full Pull Live and the sport of pulling,” said Chase Richardson, CEO of Full Pull Live. “WTPA has a rich history, passionate fans, and top-tier competition. We’re honored to have them lead the way as our first member state organization.” The partnership is equally exciting for WTPA leadership: “We are really excited to partner with Full Pull Live,” said Derrick Howard, President of the Wisconsin Tractor Pulling Association. “We are very proud of our pullers, sponsors, and fans. Having our pulls live-streamed on a platform that features NTPA Grand National Truck and Tractor Pulling and reaches fans worldwide is great for our future. More pulling fans will become familiar with the WTPA and our incredible pullers and our sponsors. This partnership will shine a bigger spotlight on truck and tractor pulling in Wisconsin and show how competitive our vehicles are. This partnership with Full Pull will also create more social media awareness for each event, and provide greater recognition for the amazing sponsors who support us. It’s a win for pullers, fans, and promoters.” WTPA joins Full Pull Live’s growing portfolio of streaming assets, which includes both the prestigious National Tractor Pullers Association (NTPA) Grand National and Regional National events, as well as Outlaw Truck and Tractor Pulling Association National and Heartland events throughout the 2025 season. “Our goal is simple — to make pulling more accessible than ever before,” said Richardson. “Whether you’re following your favorite class, your hometown pullers, or just love the sport, Full Pull Live is now the go-to destination for the very best in pulling action.” With this expanded lineup, Full Pull Live is delivering unprecedented coverage of the sport to fans across North America and beyond — all with one subscription, all in one place. Fans can subscribe now and gear up for a summer packed with horsepower, competition, and live coverage at www.fullpull.live . Media Contact: Aly McDonald Full Pull Live info@fullpull.us
Full Pull LIVE, the premier streaming platform for truck and tractor pulling enthusiasts, is proud to announce a groundbreaking multi-year media partnership with Outlaw Truck and Tractor Pulling Association. This new collaboration will see Outlaw Pulling TV merging with Full Pull LIVE, with all Outlaw events for the 2025 season and beyond streaming exclusively on Full Pull LIVE. The partnership brings together two of the most respected names in truck and tractor pulling streaming, offering fans a complete and immersive viewing experience. Starting in 2025, every Outlaw Truck and Tractor Pulling event, along with National Tractor Pulling Association Grand National Events, will be streamed on Full Pull LIVE, delivering high-quality, live coverage to a global audience. In addition to live events, Full Pull LIVE will also offer on-demand replays of past Outlaw events, ensuring fans can relive the excitement and action whenever they choose. “We’re excited to welcome Outlaw Pulling TV to the Full Pull LIVE family,” said Chase Richardson, CEO of Full Pull LIVE. “This partnership strengthens our commitment to delivering top-tier tractor pulling content to fans, and we’re thrilled to offer them a one-stop destination for live events, replays, and exclusive coverage of the Outlaw Truck and Tractor Pulling Association series.” “Full Pull LIVE is quickly establishing itself as the premier platform for truck and tractor pulling streaming content,” said Kyle Petsch, COO of the Outlaw Truck and Tractor Pulling Association. “The Outlaws have always aimed to be at the forefront of live streaming, and by joining the Full Pull LIVE family, we’re excited to continue our legacy of leadership in this space.” "We believe this partnership marks an exciting new chapter for both Outlaw Pulling and the sport itself," said Kurt Van Beek, Owner of the Outlaw Truck and Tractor Pulling Association. "Joining forces with Full Pull LIVE gives us the opportunity to provide unparalleled coverage and fan engagement, ensuring that our loyal audience can enjoy Outlaw events like never before, and we look forward to growing the sport in this new era." What This Means for Current Subscribers: For current Outlaw Pulling TV web subscribers, there's no need for any action – your subscription will automatically transfer to Full Pull LIVE, ensuring uninterrupted access to all Outlaw content. Fans who currently enjoy both Full Pull LIVE and Outlaw Pulling TV will now only need a single Full Pull LIVE account to access both platforms’ content. This consolidation ensures a simpler, more convenient experience, with all Outlaw Pulling TV and Full Pull LIVE content available in one place. Fans can expect enhanced coverage, additional content, and more engaging features as the two brands combine forces to provide an unmatched viewing experience for motorsports enthusiasts. About Full Pull: In 2021, Full Pull Entertainment, LLC was created with the intention of forever changing the sport of truck and tractor pulling. The goal of this new venture was to bring a new platform, and unique form of fan interaction, to the motorsport that has been a staple of rural America for 75+ years. In pulling, distance wins. The opportunity to provide a new fan engagement platform for the current audiences and fans of pulling, along with the potential to grow the sport, using this platform, to reach new audiences and fans like never before, brings forth an exciting future for the sport. FULL PULL is excited to be a part of this monumental movement and looks forward to bringing fan engagement to a pulling track soon!
